Making brands visible where customers actually look
Search changed. AI engines like ChatGPT and Perplexity now answer questions directly. If they don't mention your brand, you're invisible to a growing share of your market. Fokal fixes that.
Why we built Fokal
Small businesses spend thousands on agencies that deliver monthly reports and generic keyword strategies. The content takes weeks. The ROI is unclear. And now there's a whole new surface to worry about: AI search.
We built Fokal because founders shouldn't need to become SEO experts to get found online. The research, the writing, the outreach, the technical fixes. It should just happen.
Fokal is an AI agent that does the work you'd hire someone for. You talk to it like a colleague. It researches your market, writes content that ranks, pitches editors for backlinks, and fixes technical issues. You review and publish.
How we work
Transparency first
No black boxes. Every gap comes with the exact query, platform, and reason. You see what we see.
Data over opinions
We test real queries and track actual appearances. When we say you have a gap, it's because we found it.
Built for action
Every finding comes with specific fixes you can implement today. Not insights. Results.
Founded by

Patrick Gallagher
Founder & CEO
Patrick built Fokal after watching small businesses struggle with the same problem: they knew they needed to show up online, but didn't have the time, budget, or expertise to make it happen. Before Fokal, he spent years in product and engineering, building tools that make complex things simple.
See where you're invisible
Join the founders who stopped putting off their online presence.
Get started