Goodie

Goodie is an enterprise-grade answer engine optimization (AEO) platform built to help brands monitor, analyze, and improve their visibility across AI search engines, including ChatGPT, Perplexity, Google AI Overviews, Gemini, Claude, Copilot, Amazon Rufus, and Grok. Unlike traditional SEO tools that focus on keyword rankings in the ten blue links, Goodie tracks where a brand appears in AI-generated answers and helps teams close the gaps that cost them citations.

The platform is positioned for brands in finance, retail, SaaS, travel, and healthcare that are watching AI search take over discovery from conventional search results. Its pitch to enterprise buyers is a closed-loop system: research the prompts customers are actually using in AI chat, monitor how your brand is being represented, take optimization actions, then measure revenue attribution back through the funnel.

What It Is

Goodie describes itself as “the pioneering enterprise answer engine optimization platform.” The core workflow maps to four stages: Research, Monitor, Action, and Measure. Research surfaces the exact prompts customers use in AI search along with volume and intent signals. Monitor tracks brand mentions, sentiment, and competitor share across all major AI models on a daily collection cadence. Action delivers a prioritized playbook of optimizations across content, technical, and earned media. Measure connects AI visibility to business outcomes via Google Analytics, Google Search Console, and Bing Search Console integrations.

The platform includes an AEO Writer for generating AI-optimized content, an Agentic Commerce Suite for tracking product appearance in AI shopping experiences (including Amazon Rufus and ChatGPT shopping), and a Crawlers and Agents module that identifies how AI bots experience a site and what technical barriers are blocking visibility. Goodie tracks AI agent traffic and crawler behavior separately from human sessions, which matters as agentic web activity grows.

Case studies published on the Goodie site (scraped May 2026) attribute a 127% increase in AI conversions for skincare brand Dermalogica, a 335% increase in traffic from AI sources for growth agency NoGood, a 106% increase in total AI citations for UK wealth management firm Rathbones, and a 3.2x AI search conversion increase in six months for gaming brand SteelSeries.

Why It Matters for AI Visibility

The reason Goodie exists is the same reason AI visibility tracking has become a distinct discipline: Google, ChatGPT, Perplexity, and Gemini now generate answers directly, and a brand that ranks in traditional search may still be invisible in AI-generated responses. The two surfaces increasingly diverge.

Goodie’s model coverage is designed to be comprehensive. The Explorer plan tracks ChatGPT, Google AI Overview, and Perplexity. The Pro tier adds Gemini, Copilot, and Rufus (Amazon’s shopping AI). The Enterprise tier extends to Claude, AI Mode, Meta AI, DeepSeek, and Grok. This matters because different AI engines pull from different sources and use different citation criteria. A brand can be strong on Perplexity and nearly invisible on Rufus, and without engine-level tracking you won’t know.

The generative engine optimization playbook that Goodie operationalizes is the same one brands need to execute manually without a platform: understand what your customers ask AI, verify your brand’s representation across each engine, identify content and technical gaps, produce structured content that LLMs can cite, and attribute revenue to the work. Goodie bundles these steps into a workflow rather than a spreadsheet exercise.

For teams running answer engine optimization without dedicated tooling, Goodie is the most feature-complete enterprise option currently available in the category. The AEO tools landscape is still maturing, and Goodie is one of the few platforms that covers the full loop from research through attribution rather than just monitoring.

Pricing

Goodie does not publish per-seat dollar pricing publicly. Plans are structured into three tiers, with demos required for all tiers.

The Explorer plan covers three seats, 100 prompts tracked, and 10 optimization actions per month. It tracks ChatGPT, Google AI Overview, and Perplexity across two countries and two languages with a three-month lookback period.

The Pro plan expands to five seats, 250 prompts, 30 optimization actions per month, and adds Gemini, Copilot, and Rufus to the engine set. Coverage expands to five countries and five languages. It includes Prompt Research, AI Commerce Visibility, competitor benchmarking, and a six-month lookback period.

The Enterprise plan supports 10-plus seats, 500-plus prompts, 60-plus optimization actions per month, and adds Claude, AI Mode, DeepSeek, Grok, and Meta AI to the engine set. Enterprise adds a dedicated AEO strategist, email and Slack support, bi-weekly success meetings, full API access, and a 12-month lookback. Multi-brand management is included for teams running multiple properties.

All three tiers include daily data collection frequency, which matters for catching sudden shifts in how AI engines represent a brand. For teams wanting to track how AI engines choose which brands to surface and verify they are being cited by AI, Goodie provides the monitoring infrastructure to make that visible at scale.

You can also track whether AI engines cite you with Fokal for a leaner setup, or explore the full directory of AI SEO tools to compare options.